“Music Is a Serious Business” — Sarkodie Fires Back at Critics Over Industry Respect
Ghanaian rapper Sarkodie challenges perceptions about the music industry, insisting that music is a legitimate global business that deserves the same respect as any other commercial venture.
- Sarkodie has dismissed the idea that music is not a “proper business,”
- He questioned why artists are often asked about other businesses they do outside music
- The rapper stressed that music is a major global industry and a legitimate investment that carries both risks and rewards like any other business
Award-winning Ghanaian rapper Michael Owusu Addo, popularly known as Sarkodie, has pushed back against claims that music is not a “proper business,” describing such views as unfair and dismissive of the industry’s global value.
In a post shared on his social media platforms, the rapper questioned why artists are often asked what other “real businesses” they engage in outside of music.
He described the question as insulting, stressing that it undermines the scale and importance of the creative industry worldwide.
Sarkodie emphasized that music is one of the biggest industries globally and deserves to be treated with the same seriousness as any other business venture.
He further explained that building a music career is a form of investment that comes with risks and rewards, just like any other enterprise.
His remarks have since generated wide debate online, with many users weighing in on how creative professions are perceived and valued in society.
That question “apart from music, what business do you do? Like, a proper business?” honestly comes off as a bit insulting. Music is actually one of the biggest industries in the world, and in many cases, it’s just as serious (if not more) than what people like to call “proper…
— Sarkodie (@sarkodie) April 26, 2026
